Why publishers invest in the most expensive game in history?

The great success of GTA V helped the publisher to spend up to 2 billion USD to make the sequel. Image: Rockstar Games.

According to the publisher Take-Two Interactive, the Grand Theft Auto (GTA) series has sold more than 370 million copies worldwide. This is a desirable number for any series, but what’s interesting is that the most recent game accounted for nearly half of these sales.

Specifically, out of 370 million copies sold, the most recent part, Grand Theft Auto V (GTA V) alone, has sold 160 million copies.

According to Sportskeeda, GTA V has sold more than some series have sold in its entire lifetime. In addition, the number of 160 million copies sold also helps this open world game become the second best-selling video game in history, just behind the monument Minecraft.

GTA V is the second best selling video game in history. Image: Genuine Impact.

GTA V also set some more records as fastest commercial release earned 1 billion USD or the best-selling game of the decade in America.

As of the latest financial report of publisher Take-Two Interactive, the entire Grand Theft Auto (GTA) series has brought nearly 8 billion USD Since the time GTA V was released in 2013. Even according to some experts, the actual revenue of the GTA series is much higher, because this is only net revenue and does not take into account the significant hundreds of millions of dollars. the issuer earns every quarter.

The great success of GTA V makes the publisher in no hurry to give up the “milking cow” for the company. In 2022, Take-Two Interactive made the GTA Online extension a standalone product.

The expansions arrived on PS5 and Xbox Series X consoles last month. The gaming community wasn’t too excited when developer Rockstar announced the game, but sales were still relatively impressive.

At the end of March, right after Rockstar said it would release GTA V next-gen graphics upgrade version for new generation consoles, sales skyrocketed. GSD says the new installment soon became the best-selling title in the UK.

GTA V next-gen graphics upgrade version for new generation game consoles. Image: Rockstar Games.

The developer then also continues to profit by adding a new subscription service within the same month. Statistics show that every 10 minutes, GTA V brings back 15,000 USD.

According to leaked information, the latest version of the upcoming Grand Theft Auto (GTA) series could be the most expensive game in the series when Rockstar is willing to spend up to 2.5 billion USD to develop GTA VI.

(According to Zing)