In the first month of the year, car sales in Vietnam decreased by 51%

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Thaco Auto launched the all-new generation Kia Sportage model. Illustration: VNA broadcasts

Of the above total sales, there were 14,036 passenger cars, down 49%; 3,174 commercial vehicles, down 59%; and 104 specialized vehicles, down 62% from the previous month.

In terms of vehicle origin, while the sales of domestically assembled cars reached 8,086 units, down 54%, the sales of imported complete units were 9,228 units, down 48% from the previous month.

Compared to the same period last year, the total sales of the whole market in January decreased by 44%. In which, passenger cars decreased by 44%; commercial vehicles down 39% and special purpose vehicles down 64%.

Also in terms of vehicle origin, while sales of domestically assembled cars decreased by 56%, imported cars decreased by 25% over the same period last year.

According to experts, besides car sales of VAMA member units, the Vietnamese auto market also has the presence of many other automakers, such as Audi, Jaguar Land Rover, Mercedes-Benz, Nissan, and Subaru. , Volkswagen, Volvo… but these automakers do not disclose business results.

Only through the officially announced data of TC Group (Thanh Cong Group) with the Hyundai car brand, in January this unit sold 3,496 vehicles. Besides, VinFast also handed over 358 electric cars VF 8 and VF e34 in the first month of the year. Collectively, these three units in January sold a total of 21,168 cars of all kinds.

Based on officially announced data from VAMA, TC Group and VinFast, TC Group suddenly rose to the top position of the best-selling car brand in Vietnam when selling 3,496 vehicles. The next positions are Toyota with sales of 3,023 cars, Ford 2,360 cars, KIA 2,075 cars, Mazda 1,679 cars, Honda 1,494 cars, Mitsubishi 1,145 cars…

Representatives of many automakers also said that, because the last January of the calendar coincides with the Lunar New Year, many people limit shopping, especially the days close to Tet and after Tet, leading to a decrease in sales in most stores. vehicle segment. This is also the general rule of the market in the month of Tet every year and will grow again in the following business months.

To stimulate sales, many car manufacturers have launched promotions, incentives and customer support to encourage consumers to shop; which mainly supports registration fee.

Specifically, Honda Vietnam Company launched a promotion program by supporting 100% of registration fees for customers buying Honda CR-V and Honda City cars. MG car company in Vietnam also supports 50% of registration fee for customers who buy MG5 cars, and offers 5 years of unlimited km warranty and 5 years of 24/7 MG Care rescue service.

Similarly, Suzuki Vietnam also supports 50% of registration fee for customers buying XL7 and Ertiga Hybrid cars.

The luxury car brand Audi in Vietnam also launched a preferential price program for customers buying Audi Q2, Q3 and A4 models. In addition, Audi also offers power chargers for customers who buy Audi e-tron SUV, Audi e-tron GT or Audi e-tron RS GT …

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