Counterfeit goods are 10 times cheaper than real ones sold on e-commerce

On Shopee, a seller sells JBL Tune 220 headphones for 245,000 VND, while JBL’s official dealers sell this headset model at 2.45 million VND.

Similarly, the JBL Live Pro + TWS headset is listed as genuine 2.69 million VND, this stall sells for 10 times cheaper, at 279,000 VND.

The stall owner is taingheloabluetooth…, based in Tan Phu (HCMC). Not only the above two models, this person also sells JBL Wave300 headphones for 279,000 VND, while foreign websites are selling for nearly 1 million VND, excluding shipping fees to Vietnam.

Answering VietNamNet, JBL confirmed that all of the above headset models are fake.

Many people after purchasing these products are not satisfied with the quality. User hari… comments: The product is exactly as described by the seller “but not as imagined because it is as light as a toy. The headphones are big, so it’s quite painful to put them on, at this price it’s not worth buying! The quality of the music is not good!”

Not only on Shopee, all the above headset models are also sold at Lazada, with the price of several hundred thousand dong. Some models are also for sale on Cho Tot and store-operated websites.

In addition to JBL, many other brands such as Sony, Marshall, Bose, … are also counterfeited.

It’s hard to believe that Marshall’s high-end headphones usually cost more than 2 million VND but sell on e-commerce sites for several hundred thousand dong.

Or the Bose QC35 II model has a genuine price of more than 7 million VND but is being sold on Shopee for less than 500 thousand VND.

Not only headphones, many technology items, clothes, accessories, … are also counterfeited and sold a lot online.

Statistics from the Department of E-commerce and Digital Economy (Ministry of Industry and Trade), in March 2020, showed that over 21,000 products on e-commerce infringed trademarks.

Three groups of counterfeit goods trade mainly on online platforms, including electronic technology; clothing, shoes, cosmetics; Houseware.

In fact, the story of fake goods and counterfeit goods not only takes place in Vietnam but also globally.

According to the World Customs Organization (WCO), 7-9% of global trade consists of counterfeit goods.

A memo signed by former president Donald Trump in 2019 says the worldwide trade in counterfeit and counterfeit goods could grow to $500 trillion a year, with about 20% of this trade infringing on property rights. intellectual property of the United States.

In India, trade in counterfeit goods in 2019 increased by 24% compared to 2018, causing economic losses of up to 1 trillion rupees (more than 314 trillion dong).

Responding to VietNamNet, exchanges such as Shopee, Lazada, and Tiki said that they all have staff to review goods, and have a system to filter images and infringing keywords. However, stalls with malicious intentions still use many ways to overcome these protective barriers.